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Integrated Bakery helps Rich Products with new European production facility


Rich Products Ltd. contracted Integrated Bakery for the development and realisation of their new European production facility in Andover, United Kingdom. Integrated Bakery supplies integral advice and engineering services with regard to both production equipment and supporting technical installations, and architectural design of the building.

Rich Products Ltd. new facility in the UK comprises six production lines, five of which are completely automatized, from ingredient supply to palletisation. There will also be a special department for the production of the dairy-free product range. The bakery will be an example of the bakery of the future. Well-equipped for Richs ’assortment, with growth opportunities for the future and fitted with the newest technologies and automatization where possible.  According to the planning, the first line should be operational in the fourth quarter of 2018 and the entire plant in mid-2019.   

Since March 2017 a team of Integrated Bakery staff has been flying to the current production location in Southampton weekly to work on this challenging project.  ‘We are proud of this assignment and the cooperation with one the world’s largest family businesses in food industry. ( The Rich promise ‘we will treat our customers, our associates and our communities the same way:  Like family’, can be felt in every way. The company is a multinational, but still gives you the familiar feeling of the craft of baking. A beautiful and apparently successful combination’ according to Berry Lamers, COO of Integrated Bakery and responsible for this project.  

The founder of the non-dairy segment of the frozen-food industry, Rich Products Ltd. is a leading supplier of a very wide range of products, such dairy-free toppings, cakes, desserts, pizza, rolls, muffins, cookies etc. Nowadays Richs has 50 production locations in 6 continents and their products are sold in more than 100 countries, said IB.