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Fi Asia-China joins ProPak China, Expo Food Manufacturing and Starch Expo


2018-06-29

In July 2018 Food ingredients Asia-China will join together with ProPak China, Expo Food Manufacturing and Starch Expo to create a one-stop purchasing platform for the Chinese food & beverage industry. This combined event is the only event of this scale in China that brings together the entire industry value chain under one roof. Combined, the exhibitions will bring together food ingredients as well as food processing and packaging solutions and starch and starch derivatives to serve the ever-growing food and beverage industry in China. Combined the shows will cover over 80,000 sqm across six halls in the SNIEC, Shanghai and is expected to attract over 35,000 professional visitors from China and abroad.

Fi Asia-China is poised to provide access to the most innovative solutions as well as insight into upcoming trends. Included with the pass to FiAC is access to a series of educational sessions and featured zones such as conferences and seminars, an Exhibitor Showcase and a New Product Zone, said the organisers.

The biggest food and beverage consumer market in the world

China is the world’s largest consumer market for food and beverage products, larger than the United States, the organisers point out. This makes the Chinese market increasingly appealing for foreign brands, especially as Chinese consumer behaviour shifts. The food processing sector is driven by consolidation in favour of larger companies with better access to investment capital and modern technology. Finally, China has introduced stricter control on food safety that drives consolidation and increased demand for safe and high quality imported food ingredients.