Which magazine has linked buyers and suppliers for 25 years, providing sources and recommendations for raw materials, ingredients, processing equipment, packaging material and equipment, and consumer F&B products?

ASIA & Middle East FOOD TRADE JOURNAL

Your link to the food and beverage business in

Afghanistan, Algeria, Bahrain, Bangladesh, Brunei, China, Egypt, India, Indonesia, Iran, Iraq, Japan, Jordan, Korea, Kuwait, Lebanon, Libya, Malaysia, Morocco, Myanmar, Nepal, Oman, Pakistan, Philippines, Qatar, Saudi Arabia, Singapore, Sri Lanka, Syria, Taiwan, Thailand, Tunisia, Turkey, United Arab Emirates, Vietnam, Yemen.

CLOSING DATE NEXT ISSUE :
AUGUST 28TH, 2009

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Which magazine reaches management level food and beverage industry experts in more than thirty countries?

Which magazine is regularly read by leading decision makers: Food and beverage industry professionals in Asia and the Middle East such as

manufacturers of ingredients, food, beverages
manufacturers of processing
and packaging equipment
importers/exporters
wholesalers
retailers & supermarkets
government authorities
international airlines
major business hotels

ASIA & Middle East FOOD TRADE JOURNAL

News

2009/07/03

Cargill at IFIA

Cargill ActiStar™ resistant starch for fiber-enriched bakery products introduced at IFIA Japan...

HUGE OPPORTUNITIES
IN UAE RETAIL

Despite the intensifying slowdown in UAE retail sales, recent research by UAE-based global consumer markets research and consulting firm Datamonitor indicates that huge opportunities remain in the consumer goods market. Through in-depth interviews with industry leaders and direct consumer research, Datamonitor have identified a number of industry best practice recommendations which retailers and manufacturers can implement to survive, and even take advantage of the current downturn. As Datamonitor MENA consumer consulting analyst and report author Richard Adams, states, “stressing a product’s value proposition – as opposed to cheapness – maintaining marketing budgets, better targeted product ranges, improving customer service levels and reinforcing the quality of products are all vital to building quality and maintaining margins.”
Considerable opportunities exist for firms that focus on the whole retail experience. As consumers more jealously guard their wallets, the average number of retail experiences per week will fall. This means each retail experience will have to be more impactful, and more fulfilling. Retailers and product manufacturers that can build compelling experiences and value propositions can grow their market share significantly, which will hold them in very good stead for the eventual economic recovery, Datamonitor MENA head of strategy & consulting Imran Ahmed says.
For more information on Datamonitor’s latest research into the impact of the global economic downturn on UAE consumption patterns, or to purchase the report, please email menadatamonitorcom.

CRISIS IN THE FOOD INDUSTRY?

"No doubt we all are, or soon will be, affected by the current ‘global turmoil’,” says Martin Fejk, Marketing Director, Tetra Pak Arabia. "However, the food industry in the Middle East has some great advantages to pull through in a good shape. First: it is supplying, in general, a basic human need to eat and drink. The need to fill the stomach. Daily. And as per latest reports there are more stomachs to fill every day. Second: The Middle East, especially Saudi Arabia, has a strong and healthy industrial base that is, in contrast with the rest of the world, expanding and rejuvenating its production capabilities to match the future demands. Third: While the global consumers are clearly down trading in their product choices, preferring value brands over premium brands, Middle Eastern consumers already prefer and understand the proposition behind value brands. Availability and affordability is the name of the game – ‘my brand(s) of choice at my arms’ reach’," Martin Fejk concluded.

"Well informed publication covering all aspects of the food industry."

Weiler, United Kingdom

"When I came first to the Middle East I was looking for a professional B2B media to get a quick pulse check with the local market. There were, and still are, not many one can rely on as a sound source of information in the region. AMEFT was one of the first publications I was reading and subscribed to. And I'm still doing so because of its consistency in covering the key topics in the Middle East."

Tetra Pak, Jeddah

"I have been reading [AMEFT] for the past four years. The magazine is one of the best in the whole region. Keep up the good work."

JAWAD Business Group, Bahrain

"ASIA & Middle East FOOD TRADE magazine helps us in understanding what's happening in the industry and the nature of our work..."

Kitcherama, UAE

"We are very satisfied with AMEFT throughout our more than five years' continuous business relationship. AMEFT provides informative contents, professional attendance and interesting insights into the ingredients industry of the Middle East, the Far East and the Indian Subcontinent."

BENEO Palatinit, Germany

"We are satisfied with the magazine and that is why we decided to advertise in it. It covers the food industry as well as exhibitions in the food industry."

German Chamber of Commerce, United Arab Emirates

"No need for food professionionals from the region to engage in expensive trips to Europe. Here is the food marketing place of the [Gulf] future."

Friedrich Ingredients, Germany